Build a Better Business Podcast

67 – The Interior Design of Your Business – Operational Systems

3 Key Points in this Episode:

Operational systems are often the easiest to create and yet most businesses do not have documented systems.
Delivering on your brand promise often involves developing a guarantee.
Don’t shy away from quality control, safety, and customer service issues.

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66 – How to be a Better Writer | Susan Baracco

3 Key Points in this Episode:

Write every day to develop your skillset.
Brilliant ideas can flow from your writing habit.
Writing regularly can help people to get to know you and your business.

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65 – The Interior Design of Your Business: Financial Systems

3 Key Points in this Episode:

The three mistakes most small business owners make when creating financial projections.
Create a budget, cash flow statement, and establish key financial indicators.
Sales is not cash, gross profit is not cash, receivables is not cash, CASH is cash!

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64 – The E-Myth and Radical U | Michael E. Gerber

3 Key Points in this Episode:

The E-Myth and the Fatal Assumption are more relevant today than in 1986 when Michael first penned those words.
An entrepreneur is four personalities all in one, the dreamer, the thinker, the storyteller, and the leader.
Entrepreneurs are made not born and Michael has developed the 8-fold path, a system that makes entrepreneurs.

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63 – Your Brand Gives Your Business Curb Appeal

3 Key Points in this Episode:

When people see and think about your business they are seeing and thinking about your brand and vice versa.
What people look at and think about affects their emotions.
People make emotional buying decisions and require rational justification afterward.

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62 – The Anti-Corporate Approach | Philip Williams

3 Key Points in this Episode:

You can have huge success by making small adjustments.
You can be an effective leader even if you don’t understand the jobs of the people you lead.
Using the anti-corporate approach will help you create sustainable growth without arbitrary goals that come from an “ivory tower!”

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