Business Tips

6 Steps to Create Your Heavy-Duty Parts Store Marketing Plan

Marketing isn’t rocket science; it just feels that way until you discover that there is a proven formula that will make you successful. This formula does require strategic thinking, positioning, consistency, determination, branding, and the integration of marketing automation. But if you break it down one step at a time you can successfully reach more customers and sell more heavy-duty parts. keep reading »

How to Work from Home and Increase Sales Revenue

According to the US Center for Disease Control and Prevention (CDC), the COVID-19 coronavirus has developed into a widespread pandemic. With growing outbreaks of diagnosed cases in many states in the US and several provinces in Canada and vastly larger numbers of undiagnosed cases, there’s a serious cause for concern.

Whether it is the Coronavirus, or it is another infectious disease the reality is that we are going to have to change the way we do business in order to protect our employees and customers. keep reading »

The 10-year Challenge of Being a Small Business Owner

Many small business owners in the trucking and heavy-duty parts industry that I speak with are all dealing with the same type of issues. They started their business so that they could build a better life for themselves and their families but somehow they find themselves working longer hours and for less pay than when they worked for someone else.  keep reading »