How to Buy or Sell a Business with Neil Gerritsen

How to Buy or Sell a Business with Neil Gerritsen

3 Key Points in this Episode:

  1. You should start with how you will end when starting and building a business.
  2. If you are selling your business, it is essential that you have a realistic view of the value of the business.
  3. If you are buying a business, you should be able to pay for 25% of the purchase price with cash and have a minimum of three months of operating expenses in reserve.

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How to Value Your Time with Erica Quigley

How to Value Your Time with Erica Quigley

3 Key Points in this Episode:

  1. The key to controlling your time is having the correct mindset.
  2. There is a formula (Time + Value = Price) that will help you establish the pricing for your services.
  3. By using the formula (Time + Value = Price) you will better understand where you are trying to go and how you will get there.

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Google Best Practices for Your Website with Paul Chato

Google Best Practices for Your Website with Paul Chato

3 Key Points in this Episode:

  1. You must start with a strong brand that explains who you are and what you do for your customers.
  2. Your website isn’t an expense it is an investment that when created properly will produce a return on that investment.
  3. While you want to project the right image with your website visually there are 6 core technical things that will make a real difference in the performance of the website.

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How to Make Video Part of Your Marketing Strategy

How to Make Video Part of Your Marketing Strategy

3 Key Points in this Episode:

  1. You will learn the compelling statistics about marketing trends and video.
  2. You will learn about the three stages of your customer’s journey that you need to make videos for.
  3. You will learn about the format and strategy that you will need to make your videos convert viewers into customers.

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