3 Key Points in this Episode:
- Dorie’s story reminds me that when one door shuts another will open and it can be so much better if we embrace it as the opportunity it is.
- The marketplace is unpredictable, and things can change very quickly, one way to protect yourself is to have multiple revenue streams.
- The way to set up multiple revenue streams is very counter-intuitive.
Success in business is elusive regardless if you are a startup or a fortune 500 company. Business failure is the norm and massive success is the exception. I think the inescapable nature of entropy is part of the problem which means that all things have a lack of order or predictability; and will gradually decline into disorder.
The question becomes; how do we insulate ourselves against the forces that are pushing us toward business failure and maximize our chances of experiencing success?
That is why in episode 76 we are going to talk about multiple revenue streams as one of the available solutions.
Bio of Today’s Guest
I would like to introduce you to Dorie Clark. Many of you may be already familiar with her work, Dorie is the author of Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. A former presidential campaign spokeswoman, she teaches at Duke and writes frequently for the Harvard Business Review.
Contact Dorie: Website
Key Take Away
The key takeaway from today’s episode is that developing multiple revenue streams should counter-intuitively be done one revenue stream at a time. Also, due to the unpredictable nature of the marketplace means that the sooner you can successfully set up these multiple revenue streams the better. This is both important and urgent in nature.
Tomorrow I have a bonus episode, it was Take Your Kid to Work the other day and my daughter joined me in the Build a Better Business Podcast Studio. My daughter was the host and she interviewed me. Your support for this budding podcaster is greatly appreciated.
On Friday we are going to continue the Leaders That Dream mini-series, in part 2 we will discuss how to identify your dream and what transformation you may have to undergo to become a leader that dreams.
This episode sponsored by:
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Thank you for listening and I look forward to working with you soon.