3 Key Points in this Episode:
- Start with your vision, in other words, “where the heck are you going?”
- What is unique about you?
- Minimize your options by focusing by investing deeply in what makes you unique.
Episode 125: The problem in the past was often that you were limited by geography and resources. Today we have never had more options. The problem with having so many options and directions we can take our business is that we all run the risk of being generic and a commodity.
What is the solution?
Well, today’s guest calls it “finding your narrow brilliance.”
Bio of Today’s Guest
Scott Beebe is the Founder and Head Coach of MyBusinessOnPurpose.com, and the host of the Business On Purpose podcast. Scott and the BOP team liberate Small Business owners from the chaos of working IN their business and help them get their lives back by articulating and implementing intentional Vision/Mission/Values, Systems and Processes.
You can reach Scott at MyBusinessOnPurpose.com.
This Episode Sponsored by:
This episode is sponsored in part by the Build a Better Business Blog.
Go to jamieirvine.ca/blog today for in-depth articles that will help you build a better business.
Key Take Away
The key takeaway from today’s episode is that you must start at the beginning by answering the question, “where are we going?” From there we need to understand what makes us unique and minimize our options and invest deeply in that one thing.
Next episode we are going to talk about how to let go of control and do a better job of delegating.
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This podcast is sponsored by:
If you are hiring a new employee, I highly recommend that you use the Screen2Fit recruitment platform by Pro.File.
I use FreeeUp to find high-quality freelancers to help me run my business and you should as well.
Every business needs a website and I have used Gerrit and Trackstar Web Design since 2012 and so should you.
I use Process Street to create systems in my business and I highly recommend that you use Process Street as well.
Thank you for listening and I look forward to talking with you soon.